by Jasper Williams | Jul 27, 2021 | Retail Design
POS – Point of Sale Point of Sale and Signage is of utmost importance in the Retail world. Point of Sale (POS) from a design perspective is a method that Retailers use to entice people into their stores; POS can also direct consumers towards a particular...
by Jasper Williams | Jul 25, 2021 | Branding, Brochure Design, Retail Design
Visual Merchandising Guidelines Visual Merchandising Guidelines are an important part of replicating multiple store layouts. The purpose is to create a familiar shopping experience for consumers in every branch in every town or city. This process is also part of the...
by Jasper Williams | Jun 25, 2021 | Recommended Posts, Retail Design
We have recently completed a major Point of Sale project for Maidenhead Aquatics. It involved the re-design of 960 Tropical Fish labels along with the addition of 200 Marine labels.The project started in August 2013 was completed in December the same year. To make it...
by Jasper Williams | Mar 19, 2018 | Recommended Posts
My experience shows that my work within the creative environment covers a wide area. Firstly as a brand identity and packaging designer through the development of visual identity guidelines. In addition to creative direction and design management. Furthermore I have...
by Jasper Williams | Feb 26, 2018 | Recommended Posts
The Shoppers Experience “When I buy cosmetics, as part of my shoppers experience, I like the product to be familiar so perhaps I’ve seen it advertised online, in a magazine or displayed particularly well in my favourite department store. Perhaps it comes to my...
